Corporate Fundraising – online

Corporate fundraising may be challenging during this crisis but beginning  a process of partnership development with businesses is critical for longer term support.   

We’ll cover the basic knowledge and tools needed to carry out corporate fundraising, so that you can open your organisation up to a new funding stream, or improve your success rate in this area.

You will develop the knowledge, skills and techniques that enable you to confidently and successfully research, negotiate and manage corporate partnerships, to the benefit of charitable causes. You’ll learn how and where to invest resources and what makes your organisation a desirable ‘business partner’.

In particular, the training will help you:

• understand the general principles of corporate fundraising and the corporate environment
• find and research potential business partners
• identify the fundraising mechanisms appropriate to corporate fundraising
• get your project or service information ready
• make an approach: the do’s and don’ts of what to include
• develop a ‘pitch’ that celebrates a win-win situation
• follow up and manage the relationship

Learn to confidently demonstrate your organisation’s value to the private sector and form relationships with new potential funders.