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1 November – 20 December 2023 | Every Wednesday for 8 Weeks from 9 AM – 5 PM | Online
20 Person Cohort
This programme is for people who want to digitally upskill and potentially move into digital positions within businesses e.g. social media/content marketing/marketing executives. It is also for business owners who wish to increase their brand presence and drive engagement to their business.
Criteria for learners:
- 19+ yrs old
- Self-employed including single persons in a limited company
- Part-time
- Unemployed
- The programme is FREE and fully funded by Liverpool City Region.
However, if an employer wishes to send an employee onto the programme there will be a nominal cost.
The training will comprise of:
- Introduction to Digital Marketing / How to create your own Marketing Strategy
- Branding/ Website
- Email Marketing
- Social media
- Google Analytics / Search Engine Optimisation
- Content marketing (Web, Blogs & Social) / Digital Leadership
Other details:
- 1 digital skills training day per week, to include 2 x 0.5 day Group Mentoring Sessions
- Content delivered via Google Meet/online breakout sessions. Including two 1:1 mentoring/coaching session on increasing business brand awareness, leadership, and employability.